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Apple announces sales of 9 million units of iPhone 5S and 5C in first three days

Apple has never exactly struggled to get its mobile products have high sales numbers, but even by their standards, the whirlwind success of the newly launched iPhones - the 5S and 5C – must be particularly delightful. Apple has announced that in the three days following their launch, Apple has managed to get an incredible 9 million units of them sold, besting their own records. Read on below the break to know more.

 

 

Apple CEO Tim Cook had this to say: "This is our best iPhone launch yet--more than nine million new iPhones sold--a new record for first weekend sales. (..) The demand for the new iPhones has been incredible, and while we've sold out of our initial supply of iPhone 5s, stores continue to receive new iPhone shipments regularly. We appreciate everyone's patience and are working hard to build enough new iPhones for everyone."

 

Apple’s previous sales record for its iPhones happened to be the 5 million units sold of the previous iPhone, the iPhone 5, in the weekend following its launch last year.

There was a lot of talk about how the ‘cheaper’ iPhone 5C would cannibalize the iPhone 5S’s sales because of the simultaneous launch. When the 5C proved to be too expensive to be called cheap, while also being bright and ‘unapologetically plastic’, industry watchers started calling it a guaranteed failure.

Clearly, Apple has been proved right in its strategy to launch the two iPhones together, on the evidence available. There’s no reason to believe that the two iPhones won’t have a sustained period of success like the iPhones before it.

 

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