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Angry Birds Have Taken Over the World


These days, you can't go to the store without being bombarded by the Angry Birds franchise. Angry Birds, first introduced to Apple's iDevices 2 years ago; it has become one of the most popular apps on iPhone, iPod, iPad and Android devices.

Angry Birds, developed by Rovio Mobile, is a puzzle game popular with all age groups; even three year old children play on their parents' iPhone whenever possible. With new updates available all the time, in addition to the Seasonal, Rio and the in development Magic versions, the game at its core stays the same. Your mission: destroy those evil green pigs with as few birds as possible. Your means: a slingshot flung red, black, white, yellow or blue bird aimed at toppling various items. You can find stones, slabs of wood, and ice all within these puzzles. Each level gets progressively more difficult as you go along. This puzzle game has reached well over 10 million sales, and reviews of the playability and maniacal fun have been overwhelmingly positive.

The main characters in this game, the oh so Angry Birds, are on a mission. In the original version, the birds are rescuing their eggs from the evil, slobbering, carnivorous green pigs; the storyline changes with each version. For instance, in Angry Birds Rio, the birds themselves were seized by smugglers, and after affecting their own escapes, the Angry Birds go on a mission to rescue their captured brethren.

Stores like Wal*Mart, Target and Toys'R'Us can't seem to stock their Angry Bird merchandise quickly enough; dog's squeaky chew toys, frisbees, plushies, puzzles, backpacks, hats and other clothing, keychains... even blankets and towels bearing the birds' and pigs' likenesses are found throughout stores nationwide. The plushies even come in 5", 7" and 12" sizes, and most of them can be squeezed to trigger the character's trademark evil cackle.

There's even a YouTube video or 12 featuring the Christmas light's displays of people's homes, with the lights themselves timed to the Angry Birds theme song.

So, will the Angry Birds franchise continue to dominate the app (and commercial) scene with its extensive story lines and star leveling that encourages game replay? I certainly hope so; I'd hate to see what the birds will do when they get angry at us.

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